Jockey to open 10 exclusive brand stores in the UAE
Innerwear brand Jockey is planning to open 10 exclusive brand stores in the UAE as part of a major retail expansion. These will be on top of its 10 existing outlets in the UAE spanning Dubai, Ajman and Sharjah.
Commenting on the brand’s journey in the UAE, Gagan Sehgal, Chief Operating Officer, Jockey UAE said, “Since our foray into the UAE market, Jockey has always strived to enhance consumer experience and the exclusive brand stores are a testament to that unwavering focus. The experience of the Jockey way of life at these outlets along with Jockey’s trademark comfort and quality have played a decisive role in driving consumer preference for our products. We continue to expand our network of exclusive brand stores in UAE while simultaneously exploring newer formats of retailing including shop-in-shops and online platforms as we further our growth journey in the country.”
The brand is also focused on expanding its online presence in the UAE by being available through e-commerce marketplaces including Amazon.ae, Namshi, noon, Sivvi and Centrepoint.
Along with the UAE Jockey also has retail presence in Oman and Qatar and is looking to expand in these markets too.
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