Majid Al Futtaim records sustained financial growth


July 31, 2017 | By Rupkatha B

MENA-based shopping mall, communities, retail and leisure pioneer, Majid Al Futtaim, announced continued financial growth throughout its business during the first six months of the year, with overall group revenue expanding by 4% to AED15.7 billion and EBITDA increasing by 4% to AED2 billion.

At constant FX rates, overall group revenue would have grown by 12% and EBITDA by 9%. The difference can be largely attributed to the EGP devaluation that occurred in the last quarter of 2016. The company continues to maintain a strong balance sheet with total assets valued at around AED56.1 billion and a net debt of around AED9.6 billion.

“Majid Al Futtaim continued demonstrating strength and resilience against a backdrop of regional economic challenges,” asserts Alain Bejjani, CEO, Majid Al Futtaim Holding. “We remain focused on our strategic direction, while anticipating market changes, working smarter, competing effectively and celebrating milestones. Our aim is to build on our rich heritage, customer centricity and market knowledge by creating and developing a technology-driven business that will future-proof our organisation, delivering greater value for our customers and stakeholders.”

Majid Al Futtaim’s acquisition of Retail Arabia is a major milestone — one that further cements Carrefour’s position as the largest grocery retailer in the region. Through both organic and inorganic growth, the company continues to pursue opportunistic acquisitions in line with its disciplined strategic and financial approach.

Majid Al Futtaim invested in Fetchr, a last mile delivery start-up. Fetchr-powered innovative ‘Hands Free Shopping’ services are already in operation at Mall of the Emirates, which allows customers to drop-off their shopping bags at designated points around the mall and collect them later or have them delivered directly to the preferred locations.

Majid Al Futtaim significantly advanced its sustainability commitments by becoming the first private sector organisation in the Middle East to launch a ‘Net Positive’ strategy, which aims to reduce water consumption and carbon emissions to the extent that the company puts more back into the environment than it takes out by 2040.

Majid Al Futtaim delivered new landmark experiences to customers in North Africa by opening Mall of Egypt, which is home to the first ski slope and snow park in Africa. In the UAE, the company also introduced Orbi, a collaboration developed with SEGA and BBC Worldwide, to provide guests with new multi-sensory experiences at City Centre Mirdif.

The company established the Majid Al Futtaim School of Analytics and Technology, as part of the Majid Al Futtaim Leadership Institute, to transform how employees understand, predict and respond to customer preferences and, in doing so, further enhance their ability to deliver unique and engaging experiences.

Operating company performance

  • Majid Al Futtaim Properties: Majid Al Futtaim Properties continued its expansion during the first half of 2017, reporting an increase in revenue of 4% to AED2.3 billion, while EBITDA rose by 5% to AED1.5 billion, contributing about 72% of the group’s EBITDA. At constant FX rates, revenue would have grown by 8% and EBITDA by 7%. During the year, the company welcomed 91 million customers, an 8% increase, as compared to the first half of 2016. Total occupancy of comparable shopping malls remained strong at 98% (94% including Mall of Egypt, which opened in March). Construction commenced at City Centre Al Zahia in Sharjah, Mall of Oman and City Centre Sohar in Oman, and My City Centre Al Dhait in Ras Al Khaimah. Majid Al Futtaim hotels reported average occupancy of 77% and witnessed a slight decline in revenue per available room (RevPAR), yet continued to outperform the market.
  • Majid Al Futtaim Retail: In line with its growth strategy, Majid Al Futtaim acquired Retail Arabia, the franchise owner of Geant in the UAE, Bahrain and Kuwait, and will rebrand its 29 stores under the Carrefour brand before the end of 2017. It also launched five new Carrefour hypermarkets and nine supermarkets in the first six months of the year, strengthening its presence to more than 210 outlets in 15 countries across the Middle East, Africa and Asia, taking into account the acquisition. Overall revenues increased by 3% year-on-year to AED12.6 billion, while EBITDA dropped by 5% to AED553 million mainly due to the EGP devaluation. At constant FX rates, revenues would have grown by 12% and EBITDA by 5% year-on-year. This performance was driven by new store openings and initiatives to protect market share in existing markets. The company opened its second hypermarket in Kenya and announced the development of Majid Al Futtaim Retail’s largest and most advanced distribution hub in the region.
  • Majid Al Futtaim Ventures: The company’s diverse portfolio of cinemas, leisure and entertainment, fashion, healthcare, consumer finance, food and beverage and facility and energy management reported strong financial performance, with overall revenues up 16% to AED1 billion (AED1.5 billion including joint ventures and associates). With entry into three new countries and the opening of 42 new screens, VOX Cinemas continued to cement its position as the region’s leading cinema chain and saw a 61% increase in ticket admissions. In recognition of its dedication to unique customer experience, VOX Cinemas won the ‘Global Achievement in Exhibition’ award at the CinemaCon 2017 convention. The company introduced Orbi, a new multi-sensory experience at City Centre Mirdif and opened its first Magic Planet in Kenya. It also launched a new healthcare clinic, City Centre Clinic Nad Al Hammar, increasing the number of clinics to five across the region. Within its fashion business, Majid Al Futtaim opened 16 stores and launched its new home category, rolling out two Maison du Monde stores, while a franchise partnership was signed with Crate and Barrel to operate the homeware and furniture brand. EBITDA increased by 66% to AED 93 million, compared to first half 2016.

Continued expansion

Majid Al Futtaim plans to continue to enrich the customer experience across its business. It is actively assessing potential investment opportunities with a focus on digital capabilities, technology and e-commerce. The company will also increase its focus on enabling seamless and effortless integration of its online and offline presence.

On the development side, Majid Al Futtaim Properties is progressing well on its balanced expansion plans with 13 projects across the UAE, Saudi Arabia, Oman, Lebanon and Egypt. As part of its future pipeline, the company plans to open Mall of Oman, City Centre Sohar and My City Centre Sur in Oman; City Centre Al Zahia, My City Centre Al Dhait and My City Centre Masdar in the UAE; City Centre Almaza in Egypt; City Centre Ishbiliyah and Mall of Saudi in Riyadh, Saudi Arabia.

Majid Al Futtaim is also continuing its phased development approach at its mixed-use communities including Al Zahia in Sharjah, Waterfront City in Beirut and Al Mouj in Muscat. The Aloft Hotel City Centre Deira, which is inspired by a cinematic theme, will be open to the public in 2018.

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