UAE-based furniture retailer, PAN Emirates Home Furnishings has opened its first store in Salalah, Oman. PAN Emirates now has three stores in Oman with the latest addition in Salalah.
The home-grown furniture brand is looking to enhance its presence in Oman with an AED12 million investment towards setting up a new store. The double-storey store, spanning 64,585 sqft, features an extensive range of home collection.
Speaking about the launch, Mohammed Katawalla, group finance director, PAN Emirates Home Furnishing, said, “Oman has witnessed a steady growth year by year, and the numbers continue to rise. The rate of progress and level of stability in the market makes it an attractive investment opportunity for us. PAN Emirates has been present in Muscat for about 10 years now, with 2 stores in Al Hail & Zakher Mall.”
“The new store in Salalah is a huge investment, and speaks of our commitment in the country, and the region. We are known for our superior product offering, and are reaching out to customers with 5 new stores over the next 6 months. We will soon be opening a new store in Mussafah, Abu Dhabi this year, in addition to 4 in Dubai. We are also looking forward to opening our 4th store in Oman. We are also investing in expanding and refurbishing our existing stores in the region. The new stores and our expansion plans are expected to drive the brand forward and help achieve new milestones, both in sales and brand preference,” he added.
“Our new store in Salalah is well-positioned to attract locals and neighbouring community. Additionally, we are collaborating with local designers, and also looking at signing up with prominent hotel brands in Oman to supply them with products from our state-of-the-art collections,” stated Hridesh Methwani, marketing head, PAN Emirates.