Poltrona Frau Group opens in Dubai


March 14, 2018 | By RetailME Bureau

Italian luxury design and furniture concept Poltrona Frau Group ME launched a showroom on Jumeirah Road in Dubai. A two-storey hub for contemporary furniture and home to the best of Italian design, the new showroom is the embodiment of its brands with Poltrona Frau’s craftsmanship, Cassina’s modern and quality design and Cappellini’s avant-garde products.

This timeless project, curated by Giulio Cappellini who is the art director of the Italian design firm Cappellini, emphasises the quality of this design destination, which aims to make an impact on the local and regional architecture, along with the local design community and residential clients. The building is characterised by precious materials such as marble and brass, which reflect the shades of the local landscape, bringing together the key elements of the three design led brands.

Inaugurating the showroom were Cassina’s art director, Patricia Urquiola, along with architect and designer, Roberto Palomba from Poltrona Frau.

“Thanks to this unique opportunity, Poltrona Frau Group ME confirms its esteemed position in the UAE and Middle East, where it has been both influential and inspirational, particularly in recognising the tremendous potential of this dynamic and quality driven market,” states Samer Al Isis, CEO of Poltrona Frau Group ME.

Previous Article Next Article

SHARE

YOU MAY ALSO LIKE /


Sunil Kumar, CEO, Spinneys

Starting as a shelf packer in 1994, Sunil Kumar saw his way 

Continue Reading

October 29, 2024 | By RetailME Bureau
Sunil Kumar and Debashish Mukherjee at MRF 2024

What does it take to sustain profitable growth in the post-IPO phase? 

Continue Reading

October 23, 2024 | By Anurima Das

Mahalle began its operations in 2022 as an “Authentic Turkish Grocery in 

Continue Reading

October 7, 2024 | By Anurima Das
Naresh Kumar Bhawnani, Founder & Chairman, West Zone Group

“Retail is a people’s business. When building a retail brand or the 

Continue Reading

October 3, 2024 | By RetailME Bureau
Sunil Kumar, CEO, Spinneys

From being one of the first retailers in Dubai to ban single-use 

Continue Reading

October 1, 2024 | By RetailME Bureau
Walid Shabana, Co-founder & CTO, Rabbit

For starters, Rabbit is a growing e-commerce grocery platform in Egypt always 

Continue Reading

September 30, 2024 | By RetailME Bureau
Arunachalam Palaniappan, CTO, Choithrams

In 2024 grocery retail major Choithrams has achieved several milestones underscoring its 

Continue Reading

September 12, 2024 | By RetailME Bureau
#Topshelftalks session at Food Business Forum 2024

Industry pioneers are embracing a comprehensive strategy that integrates consumer insights, digital 

Continue Reading

July 3, 2024 | By Anurima Das
#EdgeOfTomorrow session at Food Business Forum 2024

The regional grocery retail market is evolving fast keeping pace with constantly 

Continue Reading

July 3, 2024 | By Rupkatha B
#CartToCouch session at Food Business Forum 2024

If anything, the Middle East market is excited about quick commerce – 

Continue Reading

July 2, 2024 | By Rupkatha B
#EcoEchoes session at Food Business Forum 2024

From ethical and local sourcing to adopting cutting-edge technologies to curb food 

Continue Reading

July 2, 2024 | By Rupkatha B
#ByteSizedBreakthroughs session at Food Business Forum 2024

The regional grocery retail market is becoming more and more diverse, offering 

Continue Reading

July 2, 2024 | By Rupkatha B




Download Images RetailME Magazine