Sportswear brand Castore enters the UAE in partnership with LIWA
Premium sportswear brand Castore has launched its online store, Castore.me, in the UAE alongside trading partner LIWA Trading Enterprises. The move comes as part of the company’s expansion into the Middle East following the success of its stores in the UK and the US.
The launch of the website marks a significant milestone for the brand as it looks to establish itself as a leading sportswear brand in the region. With the UAE being a key market for sportswear brands with a growing number of fitness enthusiasts and a thriving sports industry, Castore’s decision to launch its online store in the emirates reflects its confidence in the region’s growth potential.
Committed to performance and comfort
Castore was founded in 2016 by brothers Tom and Phil Beahon who set out to create a premium sportswear brand that would rival the likes of Nike and adidas. The brand quickly gained a reputation for its high-quality fabrics, attention to detail and minimalist design. Castore’s focus on quality has earned it a loyal following among athletes and fitness enthusiasts who appreciate the brand’s commitment to performance and comfort. For instance, the brand uses high-performance fabrics such as Italian microfiber and Japanese technical fabrics to create sportswear that is both comfortable and durable. The brand’s attention to detail is also evident in the design of its products which feature clean lines, minimalist styling and subtle branding.
Brand promise to uplift online shopping experience
The user-friendly website with a simple and intuitive interface making it easy for customers to find what they’re looking, Castore.me offers a wide range of sportswear products including shorts, t-shirts, jackets and accessories. The website also features detailed product descriptions and high-quality images allowing customers to make informed purchasing decisions.
One of the standout features of the Castore.me website and app is its focus on customer experience. The website offers free delivery on all orders over AED250, as well as free returns within 14 days of purchase. In addition, a dedicated customer service team is available to answer any customer queries.
What’s next?
The launch of Castore.me in the UAE is part of the brand’s wider expansion strategy, which includes plans to open physical stores in the region. The UAE is the first market in the region where the brand has launched its online store, and it is likely that Castore will use the insights gained from this launch to inform its future expansion plans. With its expansion plans in the region Castore aims to capitalise on the growing demand for premium sportswear in the Middle East.
Watsons to open 20 new stores in the GCC
In 2020, global health & beauty retailer AS Watson Group signed its
April 29, 2024 | By Rupkatha BMarchon Eyewear’s ZEISS wins 2024 Red Dot “Best of the Best” Awards for VisionClip
Revolutionising retail: How RetailGPT is shaping the future of shopping malls
Times Square Center: Building community through more than retail
/ 
What does it take to sustain profitable growth in the post-IPO phase?
Mahalle began its operations in 2022 as an “Authentic Turkish Grocery in
“Retail is a people’s business. When building a retail brand or the
From being one of the first retailers in Dubai to ban single-use
For starters, Rabbit is a growing e-commerce grocery platform in Egypt always
In 2024 grocery retail major Choithrams has achieved several milestones underscoring its
Industry pioneers are embracing a comprehensive strategy that integrates consumer insights, digital
The regional grocery retail market is evolving fast keeping pace with constantly
From ethical and local sourcing to adopting cutting-edge technologies to curb food
The regional grocery retail market is becoming more and more diverse, offering
/ 
Born in Senegal and raised in Lebanon, Leïa Khalaf’s journey to becoming
Softlogic Holdings PLC, one of Sri Lanka’s largest conglomerates, has a diverse
During her SOLOx session at the IMAGES RetailME Awards 2024, Mrunal Khimji,
Following the successful launch of its flagship store in City Centre Deira,
In what comes as a significant announcement, Middle East based eyewear majors
Abu Dhabi based retail company LIWA Trading Enterprises, a subsidiary of Al
Aligned with the principles of ‘slow fashion’ UAE-based homegrown brand Ryokō Bags
From designing collections to creating campaigns, from analysing user preferences and purchase
Primark, known for its affordable fashion, has experienced significant global expansion since
For off-price retailer Brands For Less (BFL) Group, change management acts as
Sun & Sand Sports recently re-opened their Mall of the Emirates store, extending their #FunToTheFinish concept
Styched, a trailblazer in the fashion and apparel industry, is revolutionizing the
Previous Article
