Swimwear brand Speedo partners with Samsung


September 10, 2017 | By RetailME Bureau

Swimwear brand Speedo International Ltd. and Samsung Electronics Co., Ltd. are helping swimmers across the globe track their activity with access to Speedo’s best-in-class swimming platform, Speedo On.

The Speedo On swim tracking app will be featured on Samsung’s new Gear Sport and Gear Fit2 Pro. Both devices are 5 ATM certified for water resistance in up to 50-meters. With instant access to Speedo On, the Gear Sport and Gear Fit2 Pro become the ideal companion for any swim.

The Speedo On tracking app measures key swim metrics including lap count, lap time and stroke type to easily track and incorporate swim achievements into personal fitness goals. Paired with the two new devices, consumers have options for what works best to complement their activity needs in the water.

Gear Sport is a sleek and stylish smartwatch with premium features, while the Gear Fit2 Pro is an all-new ergonomic fitness band with continuous heart rate monitoring and GPS tracking. The data from Speedo On is also compatible with Samsung Health, Samsung’s comprehensive fitness tracking platform, to deliver a broader picture of health and wellness information.

The new Samsung Gear Fit2 Pro features the Speedo On swim tracking app pre-installed, which is powered by Speedo’s expertly developed algorithm for optimum accuracy and seamless data transfer into the Speedo On web-based platform.

Developed for data driven fitness swimmers, the interactive swim tracking platform acts as a comprehensive training partner. It offers analysis of swims and tracks progress against fitness goals, along with additional training programmes, tips and advice developed by some of the world’s best coaches and athletes. Speedo On, also gives swim a social dimension, allowing the user to follow other swimmers, take part in challenges and share achievements. On both the Samsung Gear Sport and Gear Fit2 Pro the Speedo On app enables swimmers to complete time trials and get their SWOLF score (a swim efficiency measure).

“Our Gear customers have been looking for more water-resistant products, and now with the Speedo partnership and the Gear Sport and Gear Fit2 Pro, we are delivering the best experience to meet their demands,” says Kiseon Kim, vice president of wearable product strategy team at mobile communications business, Samsung Electronics. “As we look to meet the changing needs of consumers and their desire to track a range of activities and wellness factors – we are excited to bring these unique capabilities to consumers who love to be in the water.”

“Speedo is committed to inspiring more people to get into the pool to achieve their fitness goals. Our collaboration with Samsung is the first-of-its-kind and brings the very best of Samsung’s technological innovation together with Speedo’s swim expertise to provide fitness focused swimmers with a completely new level of tracking,” adds Rob Hicking, brand director at Speedo International.  “We look forward to seeing what we can achieve together in the pool.”

Previous Article Next Article

SHARE

YOU MAY ALSO LIKE /


Lulu and MoIAT join hands to promote UAE-made products

The Ministry of Industry and Advanced Technology (MoIAT) in cooperation with Lulu 

Continue Reading

December 6, 2024 | By RetailME Bureau
Sunil Kumar, CEO, Spinneys

Starting as a shelf packer in 1994, Sunil Kumar saw his way 

Continue Reading

October 29, 2024 | By RetailME Bureau
Sunil Kumar and Debashish Mukherjee at MRF 2024

What does it take to sustain profitable growth in the post-IPO phase? 

Continue Reading

October 23, 2024 | By Anurima Das

Mahalle began its operations in 2022 as an “Authentic Turkish Grocery in 

Continue Reading

October 7, 2024 | By Anurima Das
Naresh Kumar Bhawnani, Founder & Chairman, West Zone Group

“Retail is a people’s business. When building a retail brand or the 

Continue Reading

October 3, 2024 | By RetailME Bureau
Sunil Kumar, CEO, Spinneys

From being one of the first retailers in Dubai to ban single-use 

Continue Reading

October 1, 2024 | By RetailME Bureau
Walid Shabana, Co-founder & CTO, Rabbit

For starters, Rabbit is a growing e-commerce grocery platform in Egypt always 

Continue Reading

September 30, 2024 | By RetailME Bureau
Arunachalam Palaniappan, CTO, Choithrams

In 2024 grocery retail major Choithrams has achieved several milestones underscoring its 

Continue Reading

September 12, 2024 | By RetailME Bureau
#Topshelftalks session at Food Business Forum 2024

Industry pioneers are embracing a comprehensive strategy that integrates consumer insights, digital 

Continue Reading

July 3, 2024 | By Anurima Das
#EdgeOfTomorrow session at Food Business Forum 2024

The regional grocery retail market is evolving fast keeping pace with constantly 

Continue Reading

July 3, 2024 | By Rupkatha B
#CartToCouch session at Food Business Forum 2024

If anything, the Middle East market is excited about quick commerce – 

Continue Reading

July 2, 2024 | By Rupkatha B
#EcoEchoes session at Food Business Forum 2024

From ethical and local sourcing to adopting cutting-edge technologies to curb food 

Continue Reading

July 2, 2024 | By Rupkatha B




Download Images RetailME Magazine