Vol 1 Issue 20
عربيTUESDAY AUGUST 27
Mobile Commerce (m-Commerce) is an ever-growing aspect of the KSA market, and more than 80% consumers are constantly depending on their handsets to make shopping decisions. But is it safe?
Saudi Arabia is considered a big market for online shopping. In fact, the growing mobile commerce aspect is also making customers concerned about the security and privacy of these mobile applications. Considering the importance of security and privacy for Saudi buyers related to m-commerce, a study was conducted to analyze Saudi consumers’ perspective of security and privacy concerns regarding popular m-commerce applications in the Kingdom of Saudi Arabia (KSA). In fact, the biggest takeaway of this study has shown that consumers mention that adoption of preventive measures such as secure payment mechanisms by mobile commerce applications enhances the security and privacy perception of customers in Saudi Arabia.
NEW MOVE
Retail giant LuLu Group has further strengthened its presence in the Kingdom of Saudi Arabia by opening a new LuLu Express store in Al Rawdah, Dammam.
The LuLu Express – Al Rawdah store is designed to enhance the shopping experience for residents by providing a well-curated selection of high-quality products across various categories, including grocery food, non-food items, health & beauty, fruits & vegetables, bakery, meat, and fish. With four checkout counters and ample parking facilities, the store aims to meet the daily needs of the community efficiently. LuLu Express in Al Rawdah exemplifies our commitment to delivering exceptional quality at competitive prices. This new store reinforces our promise to enhance the shopping experience for our valued customers and meet the evolving demands of the community.”
Shehim Muhammed
Director of LuLu Saudi Hypermarkets KSA
BUILDING WITH RESOLVE
Customer preferences are evolving, and the Saudi audience is expecting to be served in a personalised way. This allows the retail spaces to evolve and gives rise to a platform of opportunity for the construct of ‘social spaces’.
If we look at the evolution of shopping as such from souks to malls, change has been brought about due to shifting consumer preferences, coupled with urban planning. For example, at Azad we look at functionality, demographics and trends before building a property. Along with customers, retailers have also evolved leading to a change in size and design of stores. Add to that, technology which is a huge enabler. At the same time, the human touch is pivotal.”
Mohammad Alawi
Shelf Talk Episode 18
Dr. Hisham Qasim | CCo | Toys ‘R’ Us
Kate Spade New York is an American fashion house founded in January 1993 by Kate and Andy Spade. With their boutique approach the brand has now opened their 2nd store in the Kingdom in Red Sea Mall Jeddah. This follows their Riyadh Park store in KSA.
Alhussaini Watches, a reputed name in the luxury segment within the Kingdom has recently opened a new store at The Village Mall. This takes up their store count to over 20 in the region.
Since 1828, Guerlain has always been about revealing wonders – through the crafting of exceptional, audacious fragrances and beauty creations, but also through the development of exceptional, audacious talents. This heritage brand has recently opened a new store at the Panorama Mall, KSA.
/ˈɡɒn.dəl.ə end/
Also known as an endcap or promotional end, it refers to the shelving unit located at the end of an aisle in a retail store, often used to display featured or promotional products to attract customer attention and drive sales.
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